"Walk Talk Act Like a Champion" by Rod Broadway is a unique leadership book that transcends traditional approaches, focusing on individuals to become champions in all aspects of life. Drawing from nearly forty years of coaching college football, Broadway's six core principles—honesty, respect, responsibility, compassion, fairness and trust—have transformed team cultures and fostered personal growth. Through engaging stories and heartfelt lessons, he inspires readers to lead with purpose and intention, encouraging them to uplift others both on and the field.
ROD BROADWAY
Rod Broadway spread success to various collegiate programs in his outstanding 39-year football coaching career, 15 as a head coach, before retiring in 2018. His achievements include being the only coach to win Black College National Football Championships at three different schools (North Carolina Central University, Grambling State University, and North Carolina A&T State University). Broadway began his collegiate coaching career at East Carolina University in 1979. His other coaching positions included stays at Duke University (1981-94), the University of Florida (1995-00) and the University of North Carolina (2001-02).
Broadway is a native of Oakboro, NC. A 1977 graduate of UNC, Broadway played on the Tar Heels defensive line from 1974-77. He earned the team’s Outstanding Freshman award in 1974 as he helped the Tar Heels earn a Sun Bowl berth. In 1977, he earned All-ACC honors along with the team’s Most Outstanding Senior honor. Broadway and his wife LaTonia live in Greensboro. They have three sons and six grandchildren.
